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Our Story

從媽媽的心,到孩子的衣

From a mother's heart, to a child's first favourite

故事

Brand Story

對世界懷抱溫柔,
是大人給孩子最好的禮物。

The softest gift a grown-up
can give a child.

Churi,把這份溫柔織進每一件衣服裡。
我們相信,在快時尚、來路不明商品當道的時代,
孩子更值得一件認真做的衣服。

手工裁製、天然面料、拒絕快時尚,就連塑膠內袋,我們也選用回收材料製作。

每一次,都是為了讓地球更好一點;每一線,都是大人對孩子的溫柔;
每一件,都是為了讓他們自在綻放。

Churi weaves this warmth into every piece.
In a world of fast fashion and unknown origins, children deserve clothing made with care.

Handcrafted, natural fabrics, no fast fashion. Even our inner bags are made from recycled materials.

Every effort, for a better earth. Every stitch, a grown-up's love.
Every piece, for a child to bloom freely.

語源

Origin

從巴利語到
一件孩子的衣服

From Pali
to a child's favourite dress

在泰語中,อัญชุลี(Anchulee,變體:อัญชุรี Anchuri)意為「以恭敬莊嚴之姿合掌禮拜」;而 ชุรีพร(Churiporn)意為「合掌禮拜所獲的祝福」。

ชุรี Churi 這個音節,在泰國人的名字裡,始終與正向的意涵相連。

In Thai, อัญชุลี (Anchulee, 變體:อัญชุรี Anchuri) means "to greet with joined palms," and ชุรีพร (Churiporn) means "the blessing of reverent worship." The syllable ชุรี carries with it a history of grace and celebration in Thai naming.

禮敬是向內的心意,綻放是向外的力量。
Churi 將這兩者織在一起:名字承載溫柔,衣服讓孩子綻放。

Reverence is the beginning; blooming is the end. Churi ties both together, a name full of warmth, clothing made to let children bloom.

อัญชุลี
Anchulee
以恭敬莊嚴之姿合掌禮拜 to greet with joined palms
變體:อัญชุรี Anchuri
ชุรีพร
Churiporn
合掌禮拜所獲的祝福 the blessing of reverent worship
ชุรี Churi
為你織的,一束初綻。
Made with care, born to bloom.

關於我們

About

三位媽媽,
三座城市,
一個共同的信念。

Three mothers, one city,
one shared belief.

我們是誰

Who We Are

Churi 由三位來自加拿大、泰國、台灣的媽媽共同創立。因為自己在幫孩子選衣服時,找不到兼顧品質、設計和價格的選擇,所以決定自己做。

Churi was founded by three mothers from Canada, Thailand, and Taiwan. Unable to find children's wear that balanced quality, design, and price, we decided to make it ourselves.

我們相信好的童裝不需要喊口號。面料會說話、剪裁會說話、穿在孩子身上的舒適感會說話。

We believe great children's wear doesn't need to shout. The fabric speaks. The craft speaks. The feeling on a child's skin speaks.

為什麼從泰國出發

Why Bangkok

泰國有亞洲最成熟的紡織供應鏈之一,有深厚的手工藝傳統,也有對細節的堅持。

Thailand has one of Asia's most refined textile traditions, with deep craft heritage and an innate attention to detail.

Churi 不只是「泰國製造」,我們從泰國的禮儀文化裡取名、從泰國的工藝傳統裡取料、從泰國的生活態度裡取靈感。

Churi is more than "made in Thailand." We draw inspiration from Thai reverence, from Thai craft tradition, from the warmth of everyday Bangkok life.

Craft
手工裁製
不追快時尚
Handmade
No fast fashion
Nature
天然面料
對孩子溫柔的材質
Natural fabrics
Gentle on little skin
Care
每一線都是溫柔
認真對待每個細節
Every stitch is warmth
From first to last detail